Saturday, January 11, 2014

"Kiosks Kindle" new incursion ... - LSA

kiosk sells tablets and Kindle readers and accessories.

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“kiosk kindle”, that is to say vending machines to sell Kindle tablets (Kindle Fire HD), the (Kindle e-reader) reader and accessories. And controllers installed in airports or malls malls , in short, places of flux. Amazon invented for once not much (long Best Buy offers products in vending machines in airports) but clearly seeks opportunities for physical sale.

Purchase by credit card

The presence of these kiosks has in any case created a buzz on blogs and specialized sites especially as a distributor is located at the airport in Las Vegas, where all the little world travels the high tech, in the wake of the Consumer Electronic Show. This is the McCarran International Airport that sites like Geekwire detected retesting giant Seattle. If the purchase is made by credit card, potential returns and customer relationship then switches to “online”.

According to the website, the Kindle kiosk has been installed just to dredge customer flow drained by the ESC. This type of machine is not new: Amazon had already installed in some “pop up stores” (ephemeral stores) that had flourished in recent months in the U.S.

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other hand, rumors had run on Amazon’s desire to acquire manufacturers of automated kiosks selling. Contacted by Geekwire, Amazon said that the operation was also intended to promote the new Kindle Paperwhite e-reader. This time, Amazon is in the (very) Classic. It is far from Jeff Bezos promises that at the Retail Big Show 2013, stated in substance that when Amazon will launch in physical sales, it will be to offer a new customer experience.

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